Digital marketing agencies that have been in business for long will always recommend Facebook and Instagram as the best social media platforms for business adverts. This is true since, from a lot of testimonials, you will notice that businesses have been able to thrive and register more profits. Running a restaurant business equally requires Targetable advertisement so that you gain more clients. It is possible to have a platform on both Instagram and Facebook where you can do your advertisement and marketing. Since you can link your Instagram account directly to your Facebook page, it will be easier for you to get the work done for both platforms simultaneously. Here is a guideline on how you can go about it.
Use of photos
On these social sites, you have to convince your audience using photos. Human beings are very visual, and unless they see what you have to present them, you might find it hard to convince them. Instead of using a lot of words, you can opt for photos of food, beverages and the restaurant at large. Present photos that are appealing to the eye, such that you are able to attract as many clients as possible. You will never go wrong with photos on these platforms. Learn more here: https://www.targetable.com/.
Videos
The new features of the two platforms have enabled for the upload of videos. How about you create videos of how you prepare food? You can upload the video and use is as a tool to get clients. Again, videos are virtual realities that will attract people. Always make the best videos and ensure that there is a description of the food or beverage being prepared. Just as with photos, you never go wrong with videos, especially ones that present good food. Your restaurant will attract and maintain clients.
Have followers
The idea of advertising your restaurant business on these platforms is so that you get clients. You cannot achieve this goal unless you have a large following on these social media sites. You must thrive to, therefore, get as many followers as you can. Always limit your followers to people who can easily access your restaurant so that you do not have to deal with a large yet invalid group of online friends and followers. This is a strategy that you must play out well so that you get the clients that you are out looking for. Use these tips and help your restaurant business grow. Learn more here: https://en.wikipedia.org/wiki/Marketing_plan.
